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	<title>CommuniKate: Social Media Musings - KateDickman.com</title>
	<link>http://katedickman.com</link>
	<description>CommuniKATE: Social Media &#38; Other Musings</description>
	<lastBuildDate>Tue, 27 Dec 2011 02:43:30 +0000</lastBuildDate>
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		<title>Co-Creating Value with Customers Through Social Media</title>
		<description><![CDATA[As marketers using new media, we are constantly told that social listening is of utmost importance.  We track the conversation, monitor tweets and gather comments from Facebook fan pages, but how many brands truly use these priceless tools for crowd-sourcing?  Utilizing the data collected from people who are conversing about your brand online is fantastic, [...]]]></description>
		<link>http://katedickman.com/co-creating-value-with-customers-through-social-media/</link>
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		<title>One Clever &amp; Honest Campaign: Honest Tea</title>
		<description><![CDATA[Today, the organic tea brand Honest Tea has ramped up what is one of the most clever and relevant experiential campaigns of 2011.  The innovative campaign is utilizing real-time activity to question the morality of city pedestrians and feed the results into the social sphere for all to witness. Pop-up stores have been setup with [...]]]></description>
		<link>http://katedickman.com/clever-campaign-honest-tea/</link>
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		<title>Social Media is the Key to Customer Retention</title>
		<description><![CDATA[After reading Bill James' article entitled Why Brands Can Ignore ROI in Online &#38; Social Media for Now, I felt compelled to blog about it.  This is the first social media article that really resonated with me in quite some time.  Having been involved in this new media industry since it began, I've attended conferences [...]]]></description>
		<link>http://katedickman.com/social-media-retention/</link>
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		<title>When Community Management Gets Personal&#8230;.</title>
		<description><![CDATA[Proper Community Management on Facebook pages is vital as Facebook continues to grow and the platform serves as the most powerful platform to engage and broadcast content. Now what if a page has been created on Facebook that cannot technically be "owned"? (i.e. town pages, generic hobby pages etc.) Should the same community management guidelines [...]]]></description>
		<link>http://katedickman.com/when-community-management-gets-personal/</link>
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		<title>Value-Adding People to Follow in 2011</title>
		<description><![CDATA[I created a list of fantastic, quality people to follow on Twitter in 2010  and figured it was time again to share a new list (with a few great repeats) of people I admire and learn from online. This list consists of people from all over, who have a variety of different interests and qualities [...]]]></description>
		<link>http://katedickman.com/value-adding-people-to-follow-in-2011/</link>
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		<title>20 Semi-Productive Activities I Do Online</title>
		<description><![CDATA[Sometimes we all need a break from the real world. This especially rings true for those who work from home with no real social interaction (I began this list when I did exactly that). Inspired by a great blog I read with the same topic, I decided to write out a list of my online [...]]]></description>
		<link>http://katedickman.com/20-semi-productive-activities-i-do-online/</link>
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		<title>Accidental New Blog</title>
		<description><![CDATA[I am pretty savvy when it comes to most technical things but admittedly, I’m absolutely clueless when it comes to the backend of websites; servers, hosting etc. With that being said, I enthusiastically decided to switch my blog over to an actual server instead of the default WordPress-hosted one. I did not quite know what [...]]]></description>
		<link>http://katedickman.com/accidental-new-blog/</link>
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		<title>Old Spice Shirtless Virality!</title>
		<description><![CDATA[Old Spice has found the recipe to viral success in their latest video campaign and I must say, "Damn, they're good."  The attractive Isaiah Mustafa - Old Spice's shirtless new phenomenon has been tweeting videos all day long to various people. Kevin Rose of Digg has received not one video but two.  The second discusses [...]]]></description>
		<link>http://katedickman.com/old-spice-shirtless-virality/</link>
			</item>
	<item>
		<title>Facebook Privacy Loophole &#8211; You Have No Control Over This One</title>
		<description><![CDATA[Every week there is a new article discussing Facebook's lack of respect for privacy. I personally have always known how to use the privacy settings to my benefit and how to truly control what was being seen and who was seeing it. That is... until now. The privacy settings are so complicated that even someone [...]]]></description>
		<link>http://katedickman.com/facebook-impeding-on-my-privacy/</link>
			</item>
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		<title>My Time As Community Manager for Panasonic&#8217;s LivinginHD.com</title>
		<description><![CDATA[My time as Community Manager for Panasonic's LivinginHD.com has sadly come to an end. We are parting ways but I will still be an active participant of the community! Being able to get my hands dirty in Community Management about a year and a half ago when this kind of job wasn't necessarily recognized as [...]]]></description>
		<link>http://katedickman.com/my-time-as-community-manager-for-panasonics-livinginhd-com/</link>
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